FilM - ROll

FilM - ROll

FilM - ROll

A Seamless Experience, One Ticket at a Time

A Seamless Experience, One Ticket at a Time

MOvie Magic

MOvie Magic

MOvie Magic

Project overview

Project overview

Project overview

Film Roll is designed to simplify online movie ticket booking, especially for elderly users who often find online processes cumbersome. The goal of the project is to create a seamless and user-friendly booking experience that helps users reserve tickets quickly, with options to add food or other services, skipping long queues at the theater.

Film Roll is designed to simplify online movie ticket booking, especially for elderly users who often find online processes cumbersome. The goal of the project is to create a seamless and user-friendly booking experience that helps users reserve tickets quickly, with options to add food or other services, skipping long queues at the theater.

Film Roll is designed to simplify online movie ticket booking, especially for elderly users who often find online processes cumbersome. The goal of the project is to create a seamless and user-friendly booking experience that helps users reserve tickets quickly, with options to add food or other services, skipping long queues at the theater.

THE synopsiss

THE synopsiss

THE synopsiss

In a world where technology often leaves the elderly behind, a group of elderly users who wish to book movie tickets online find it difficult to navigate and book tickets online and would rather buy a ticket over the counter.

In a world where technology often leaves the elderly behind, a group of elderly users who wish to book movie tickets online find it difficult to navigate and book tickets online and would rather buy a ticket over the counter.

THE Treatment Plan

THE Treatment Plan

THE Treatment Plan

Pill Pro became their answer. It not only reminded them when to take their pills, but also tracked stock so they
knew when to refill their pills.

Pill Pro became their answer. It not only reminded them when to take their pills, but also tracked stock so they knew when to refill their pills.

Pill Pro became their answer. It not only reminded them when to take their pills, but also tracked stock so they knew when to refill their pills.

Meet Our CAST

Meet Our CAST

Meet Our CAST

User research

User research

User research

Through a series of interviews and surveys, we uncovered the plot twists that were throwing our users off their game

Through a series of interviews and surveys, we uncovered the plot twists that were throwing our users off their game

Through a series of interviews and surveys, we uncovered the plot twists that were throwing our users off their game

The number of competitors are high in this industry. However for direct competitors, “Vox” and “Novo” Cinemas is considered. And for indirect competitors “Netflix” and “Prime Video” is audited.

The number of competitors are high in this industry. However for direct competitors, “Vox” and “Novo” Cinemas is considered. And for indirect competitors “Netflix” and “Prime Video” is audited.

Market gap opportunity

Market gap opportunity

Market gap opportunity

BBased on the findings, Film Roll could identify these as key areas to focus

Based on the findings, Pill-Pro can be a simple app that helps with medical reminders, refill notifications and also guide the users in keeping track of their health

Based on the findings, Pill-Pro can be a simple app that helps with medical reminders, refill notifications and also guide the users in keeping track of their health

From Concept to Creation

From Concept to Creation

Ideation and Wireframing

Ideation and Wireframing

Film Roll Needed a simple and easy booking flow, and to do that I first had to decide on the websites’ navigation and how to place the easy booking feature. After creating the site map, paper wireframes and digital wireframes were created.

From Concept to Creation

Ideation and Wireframing

Film Roll Needed a simple and easy booking flow, and to do that I first had to decide on the websites’ navigation and how to place the easy booking feature. After creating the site map, paper wireframes and digital wireframes were created.

Lights, Camera, Interaction

Lights, Camera, Interaction

Lights, Camera, Interaction

Usability Studies

Usability Studies

Usability Studies

A low-fidelity prototype of Film Roll was created to test the initial booking flow. Users were guided through selecting a movie, adding food, and completing their ticket purchase.

findings - 01

findings - 01

findings - 01

In the initial wireframes to select an appropriate slot the user will have to horizontally scroll the available slots a pick one. In the Mock up this was slightly improved, in a tabular manner, where at one glance the user is able to see all the options and pick one that is suitable

In the initial wireframes to select an appropriate slot the user will have to horizontally scroll the available slots a pick one. In the Mock up this was slightly improved, in a tabular manner, where at one glance the user is able to see all the options and pick one that is suitable

findings - 02

findings - 02

findings - 02

Early wireframe had a confusing seat selection structure. The information about the selected movie and location was also missing.With this in mind the mock up had an improved layout where all information was available at the top of the screen, and there was also a sticky bottom navigation that updates instantly when a booking is made.

Early wireframe had a confusing seat selection structure. The information about the selected movie and location was also missing.With this in mind the mock up had an improved layout where all information was available at the top of the screen, and there was also a sticky bottom navigation that updates instantly when a booking is made.

THE Next Showing

THE Next Showing

THE Next Showing

Conclusion

Conclusion

Conclusion

Film Roll has made booking movie tickets more accessible for elderly users, allowing them to easily navigate through the booking process.

The step-by-step flow and accessible design elements have made it easier for users to book tickets independently, without needing to visit the theater in person.

Users appreciated the simplicity, with one stating, “I always found booking tickets over the counter easier, but Film Roll really helps with its clear, step-by-step instructions.”

Film Roll has made booking movie tickets more accessible for elderly users, allowing them to easily navigate through the booking process.

The step-by-step flow and accessible design elements have made it easier for users to book tickets independently, without needing to visit the theater in person.

Users appreciated the simplicity, with one stating, “I always found booking tickets over the counter easier, but Film Roll really helps with its clear, step-by-step instructions.”

Film Roll has made booking movie tickets more accessible for elderly users, allowing them to easily navigate through the booking process.

The step-by-step flow and accessible design elements have made it easier for users to book tickets independently, without needing to visit the theater in person.

Users appreciated the simplicity, with one stating, “I always found booking tickets over the counter easier, but Film Roll really helps with its clear, step-by-step instructions.”

My learning

My learning

My learning


This project was a continuous journey of growth, especially when designing for multiple platforms. Keeping the user at the center meant constant iterations and improvements, with even the smallest changes making a meaningful difference. While there’s no definitive end to refining a product,
each step brought valuable insights, driving me to keep pushing forward to create something truly impactful for users.

Thank You

This project was a continuous journey of growth, especially when designing for multiple platforms. Keeping the user at the center meant constant iterations and improvements, with even the smallest changes making a meaningful difference. While there’s no definitive end to refining a product, each step brought valuable insights, driving me to keep pushing forward to create something truly impactful for users.

Thank You

This project was a continuous journey of growth, especially when designing for multiple platforms. Keeping the user at the center meant constant iterations and improvements, with even the smallest changes making a meaningful difference. While there’s no definitive end to refining a product, each step brought valuable insights, driving me to keep pushing forward to create something truly impactful for users.

Thank You

TRENDY FLORIST

TRENDY FLORIST

Crafting a Seamless Shopping Experience
for Trendy Florist

READ THIS CASE STUDY